IT takes more than one day to give the rural sector the kudos it truly deserves.
National Agriculture Day was the ideal platform to get all of the vital statistics about primary industries into the world of social media and beyond.
It was a chance to share happy snaps on Instagram, Twitter and Facebook with the characteristic #agday tag.
And it was also an ideal opportunity to gather for a breakfast – like members of the AgriFutures team did in Wagga – and really celebrate the virtues of the sector.
Putting agriculture on a pedestal is something that many in the industry do daily.
But is one day really enough?
Putting agriculture on a pedestal is something that many in the industry do daily. With high prices for livestock and wool at the moment it is not hard to find someone with a success story.
In fact, wool has reached record levels in recent weeks and older sheep or mutton are on the way up as market forces play out the supply and demand situation. Highlighting the role our food and fibre producers play has to be a positive step forward. And if it takes just one day to do that then so be it.