Matt Brand will take on the role of Hort Innovation chief executive from early September.
He was the NSW Farmers chief executive, driving strategic, structural and cultural change at the state farmer organisation.
Hort Innovation chairman Selwyn Snell said Mr Brand had a long-standing commitment to Australian agriculture and had qualifications across agriculture science and marketing.
“Mr Brand has a solid track record of strong agricultural organisational leadership and driving a strategic change agenda – these attributes made Mr Brand an excellent choice to lead Hort Innovation into the next phase of its exciting future,” Mr Snell said.
“Mr Brand has made an outstanding contribution while heading up NSW Farmers, repositioning the company to reflect a more modern-day approach to a member-based organisation.”
He will succeed John Lloyd, who led the organisation through its transition to Hort Innovation in 2014.